CMO
Six Failure Modes that Frequently Compromise CMO Onboarding
Even CMO's who understand that their onboarding window is a real-time diagnostic and not simply a functional checklist sometimes stumble. Let's explore some reasons why.
Kevin Briody
Disruption-Fluent Marketing
Why CMO 90-Day Onboarding Advice Missed the Mark
Every new CMO needs their onboarding plan, but most "90-day" templates are focused on the wrong things, through the wrong lenses.
Disruption-Fluent Marketing
What Would an MBA-Level Class in Disruption Look Like?
When it comes to a business education, disruption shouldn't be treated as something that happens to someone else. What might an MBA class on disruption look like?
Artificial Intelligence
Revenge of the History Majors
Why a formal humanities education combined with AI fluency may be the ideal skillset for the coming Age of AI.
Artificial Intelligence
The New Marketing Function for Your Organization
Why it's past time to think about a marketing AI orchestration as something new, different, and separate from existing structure
Disruption-Fluent Marketing
How CMOs Can Model Adaptive Leadership
Adaptive leadership is the emergent, creative problem-solving that occurs when teams confront novel challenges. It's central to the CMO's role, especially in times of change.
Artificial Intelligence
What Growth Marketing Looks Like in an AI-Disrupted World
Growth marketing is being fundamentally reshaped by AI, perhaps more than any other group of marketing functions. The marketing leaders who win will be the ones who harness that shift without losing what makes growth work in the first place.
Projects
Introducing EduSignal: Adventures in Vibe Coding Pt. 2
Sharing a new project: EduSignal - The K-12 District Intelligence Platform
Disruption-Fluent Marketing
Enabling Leadership: The Most Critical and Yet Overlooked Kind
Between vision and operations sits a crucial gap. Someone needs to create the conditions where new ideas can actually take root.
Artificial Intelligence
What Product Marketing Looks Like in an AI-Disrupted World
Product marketing is both ripe for AI adoption yet undeniably human. Successful leaders will be the ones that learn to navigate that tension.
Artificial Intelligence
Navigating AI-Pragmatism and Brand Authenticity
The brands and marketers who successfully navigate the tension of AI efficiencies and genuine human brand authenticity will be the winners in 2026.
DFM Assessment
Introducing the Disruption-Fluency Self-Assessment
The Disruption-Fluency Self-Assessment, a fast way to gain insight into where your team stands on the Disruption-Fluent Marketing Framework.